Zoom in on any graphic and it will either have ragged or clean, crisp edges. All digital images are one of two fundamental types:

  • Vector Art or
  • Raster Art (bitmap, pixel)

The following formats explicitly do not comply with Production Ready Art Standards and if submitted, will incur cleanup charges. This is not a comprehensive list, rather a list of the most common unacceptable formats:

PowerPoint 
Word 
Excel 
Publisher 
Scans of logo or Letterhead/business cards 
Page layout files (Quark, PageMaker, InDesign) 
JPEG  ( hi def rastered accepted)
GIF 
WMF

APPROVED PROFESSIONAL GRAPHICS SOFTWARE:

Preferred professional graphics software:

Adobe Illustrator CS3 
CorelDraw X3

Acceptable professional graphics software:

Adobe Illustrator 10 or higher 
CorelDraw 10 or higher 
InDesign
Latest version of Photoshop

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